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  1.  
  2. LEGAL/CORPORATE STUFF
  3. License Agreements
  4. Licensing: Definition from Answers.com
« Creating a Win-Win Deal; Key Elements of Licensing Contracts
License Agreements and Intellectual Property – Wikipedia »

Licensing: Definition from Answers.com

27 Sep 2008   | License Agreements

Tags: legal

LINK TO ORIGINAL ARTICLE:
  • http://www.answers.com/topic/licensing

Contractual agreement between two business entities in which the licensor permits the licensee to use a brand name, patent, or other proprietary right, in exchange for a fee or royalty. Licensing enables the licensor to profit from the skills, expansion capital, or other capacity of the licensee. Licensing is often used by manufacturers to enter foreign markets in which they have no expertise.

>>> READ MORE at:
  • http://www.answers.com/topic/licensing
« Creating a Win-Win Deal; Key Elements of Licensing Contracts
License Agreements and Intellectual Property – Wikipedia »

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