This problem of capital scarcity for early stage companies is so prevalent that you may have begun to notice that there are literally thousands of people in the business of “helping” entrepreneurs raise money. At least that’s what they lead you to believe. They have taken their cue from the Gold Rush when the truly crafty business-people made money not through prospecting but by selling shovels to the prospectors. Likewise, today’s money-raising services have found a low risk means to separate the cash-starved entrepreneur from any money he or she may have left. They do so in many ways:
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