“Coin-operated idiots”. Even if no one says it out loud about sales people anymore, they might still think it. It’s the perception some startup CEOs have when it comes to their sales force (unless the founders have come from sales themselves). Just load ‘em up and watch them do their mindless best … like at ...
‘A successful marketing plan integrates all marketing activities with all other company departments to surround the consumer without them ever knowing they are being inundated with your message.’ This slide set amplifies this statement but also covers many basic marketing plan concepts.
